Microsoft and Nokia: An Alliance

 

Stuart J. Johnston reports in his article in Internetnews.com for August 12, 2009 entitled Microsoft, Nokia Team to Make Office Mobile that these mobile operating system competitors have signed an alliance whereby Microsoft’s Office Mobile applications will run on Nokia’s Symbian operating system. The Microsoft Office Mobile applications will be ported over to the Nokia Eseries Enterprise devices. The plan begins with porting Office Mobile to the Nokia devices, which then will lead to allowing access to Microsoft enterprise products such as SharePoint and Office Communicator. Next year Microsoft will bundle other apps onto the Symbian operating system such as Microsoft Word, Excel, and PowerPoint. As RIM’s Blackberry hold’s the lead in the enterprise market-space, the Microsoft/Nokia alliance could provide some significant inroads into that market. With Nokia’s market share for smartphones worldwide at 45%, it is easy to understand Microsoft’s willingness to join forces, at least in this arena.

For some more interesting reading which could help lay a foundation to understanding an alliance such as discussed above see the April 30, 2009 posting in this Blog entitled The Mobile Revolution Is Upon Us.

Gartner Reports Smartphone Sales Strong

 

Gartner reports that worldwide sales for Smartphones topped 32 million units for the second quarter of 2008.  It seems that the North American consumer shrugged off any thoughts of a downturn in the economy.  This market experienced an annual increase of over 78%.  Even with new competitors and the new touch screen technology, Nokia kept its leading worldwide market share, although its growth rate was half the market average.  Nokia will address this sluggish growth by introducing its own touch screen Smartphone later this year.

On the other hand, Research in Motion (“RIM”), the maker of the Blackberry, came in with a stalwart performance for 2008 topping 126% growth from last year.  Gartner reports:

“RIM continued to execute well at the consumer level, increasing its global market reach. In the second half of the year, the company is expected to launch smartphones based on new form factors, which are necessary to keep pace with the competition at the consumer level”

The apparent lackluster sales for the Apple iPhone was due to inventory troubles on the initial sales of the iPhone, but we should expect record sales numbers for the second half of this year.

Read the complete story as reported by Judy Mottl of InternetNews.com in her article Smartphones Show No Signs of Slowing.

Speaking of RIM and its latest clamshell BlackBerry

Research in Motion announced its latest entrant into the consumer market with the BlackBerry Pearl Flip 8220.  This model is aimed at Apple’s iPhone consumer based market and not the conventional RIM enterprise user.  The usual full keyboard has been reduced to a 20 button keyboard which favors the web surfing of consumers over the text entry preference of the enterprise user.  Competition in this space can be fierce with such competitors as Apple’s iPhone, Nokia’s Symbian OS, and the soon to be released Google Android.

AR Communications analyst, Carmi Levy, commented on RIM’s strategy,

"RIM's ability to get all of its next-generation devices out the door and into the channel by year's end as originally planned is critical to its continued market and revenue growth,"

This latest 8220 Flip open Smartphone boosts 2 LCD screens.  When closed, the outside LCD allows the user to preview calls, emails, and text messages.  Also available on the 8220 will be AOL AIM and ICQ instant messaging services, and AOL Mail.

Read RIM's BlackBerry 'Flips' Out to Woo Consumers for a more complete story.